Rachel is the best demo person that I’ve come across. She studies the products that she demos as if they were her own. She studies competitive products so that she can speak with authority about how they compare to one another. She recognizes what works and what doesn’t work in a demo environment, and knows the elements required to make a demo successful. I think that her company, Golani Demos, is one to be reckoned with.
Rachel is one of the rarest people who I am really so impressed with. Her and her team are amazing, creative, and an industry game changer. We found her uncompromising work ethic, speed to act, and talent for managing field teams across the U.S. inspiring and extremely valuable in managing all of our in-store demos. Our experience with her has been nothing but a positive one, and I cannot recommend Golani Demos enough.
Working with Rachel’s team has been a huge asset for Big Mozz. Their demo staff are articulate, engaging, and consistently communicate our core brand messages. Most importantly, they excel at driving trial through genuine customer engagement. Their ability to connect with shoppers and convert interest into purchases has helped us move significant units and build strong brand awareness at retail. We highly value this partnership and the results they continue to deliver.
As a food and beverage brokerage specializing in launching new and emerging brands, demos are extremely important to us and our brands. I have worked with and referred Rachel and Golani Demos to our clients for over 15 years. The best part about my experience with Golani Demos is that they always go above and beyond to make sure our client’s needs are exceeded with every project. They are always extremely responsive to any request, and they always make sure that everyone is happy with their services and project reporting. I would recommend Golani Demos to any company wanting a successful product launch and at a reasonable price.
Golani Demos is by far and away the BEST demo firm we have ever worked with in the NYC Tri-State area. No one has a deeper network of relationships with store management and distributors plus incredible knowledge of local market consumer interests and a passionate team of ambassadors. Golani Demos performs all our planning, scheduling, inventory checks, sampling, and post-event reporting. Our sales and trade relationships with the brand have both exceeded expectations. This is a direct result of their performance. To put it simply, we could not win in this market without Rachel and Golani Demos.
Rachel and the Golani Demo Team take on every product as if it was their own, consistently generating sales results that are testament to their commitment. Rachel sets new brands up with tools and tactics to ensure demo success, and her understanding of individual store foot traffic, customer base, and demographics, along with her relationships with brokers and store team members/leadership, enables her to plan and schedule demos that maximize brand exposure. The Golani Demo Team digs in to really understand product benefits and differentiators, finding unique ways to engage shoppers and build brand awareness and trial.
Rachel and her staff are reliable and consistently outperform in the Northeast for Dr. Praeger’s Purely Sensible Foods cooking demos. She adapted to our specific needs and invests her time into each ambassador’s performance since every store demos matters. Rachel also provides timely and thorough demo reporting so that we can review demo efficacy. 5 out of 5 stars for Golani Demos!
Hint Water hired Golani Demos after our previous demo company almost ruined our relationship with a major retailer. Since then, Golani Demos has been a key factor in creating brand awareness and promoting our products to customers at many of our retail partners. As a result of their stellar work, they have helped us gain incremental space in retail accounts and increase our sales and numbers. I would highly recommend Golani Demos to any food or beverage company looking for help with retail samplings and demos, without hesitation.
Golani Demos is more than just a demo provider. They’ve been a true strategic partner. Over the past few years, they’ve consistently gone above and beyond to help us refine our demo strategy, reducing costs while maximizing impact. Highly recommend working with Rachel and her team.

